Email Marketing Essentials No.3: Follow Up Emails
Email Marketing Essentials No.3: Follow Up Emails
To better organize and manage your email marketing you should consider setting up a delivery schedule that will provide your subscribers with a clear idea as to when they might expect your emails and broadcasts.
Being consistent will help you build a relationship with your list while conditioning them to notice your broadcasts, and as a result they will eventually look out for them on a regular basis. By doing this will increase your open-rates significantly!
When creating your first email campaign, I recommend writing 5-10 emails to start, adding additional emails into your autoresponder sequence as you learn more about what your subscriber’s need and wants are.t With this new information you can create more offers around heir current interests.
Remember though that subscribers that are currently a part of your email cycle won’t receive new emails that you add to the autoresponder sequence unless you send out an actual email broadcast.
You’ll want your first email to be sent out out automatically right after a new subscriber confirms their request to join your opt in list, with additional follow-up emails being sent out every 2-3 days or even once a day depending on what niche you’re in. Never let your list run cold!
Example of follow up schedule:
- Monday: Free Report
- Tuesday: Free Article
- Wednesday: Promotional email
- Thursday: Free report
- Friday: Promotional email
- Saturday: Promotional email
- Sunday: Free Article
Always keep notes of any ideas you have for future broadcasts and content, and if you are using PLR or outsourcing content creation to freelancers, make sure that you always proof the material and add in your own style.
You want your subscribers to become familiar with you, so even if you outsource the majority of the work you still need to apply your own personal style to every email you send out.
- Save time, work, and money by using these ready-to-go autoresponder packages: Autoresponder Marketing Packages
- Each package comes with 3 pre-written info packed emails, 1 pre-written promo email promoting a product related to the topic of the emails, all the affiliate product information you need to make money from your promo email, and a 10-page report on a related topic that you can give to your subscribers as a gift.















